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Archive for 'branding'

Meme-vertizing

As a small-business owner on a budget, I’ve started using viral marketing referred to as an internet meme on Facebook and Twitter to advertize my seamstress services.  1) It allows me to show potential customers the type of services I can provide.  2) It’s “sticky”.  People connect with the images and hopefully remember me when […]

So you want to start a small business…

Earlier this year, I was in a situation where I literally started a business in 2 days.  After finding out that I was about to have a severe reduction in hours at my contract seamstress job, I managed to make the following things happen: A business name: Clothing Hospital – I needed to make it […]